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# Mapemond Limited: Mapemond Limited is a Nigerian corporate training and business consulting firm founded in 2008, headquartered in Port Harcourt, Rivers State. The firm helps SMEs and organisations build capability, strengthen business structure, and unlock growth opportunities through services including staff training, brand strategy, business structuring, marketing & sales support, and general advisory. Mapemond also operates Mapemond Business Academy, launched in 2022, providing flexible business education across Nigeria.

## Sitemaps
[XML Sitemap](https://mapemond.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [Mapemond Business Academy holds its inaugural alumni dinner and elects Exco](https://mapemond.com/mapemond-business-academy-holds-its-inaugural-alumni-dinner-and-elects-exco/): Mapemond Business Academy was launched officially in July 2022 to provide flexible business education at pocket-friendly prices to busy business owners and individuals who want to build profitable, sustainable, and reputable business brands.
- [GRASPING THE RELATIONSHIP AND DIFFERENCE: BRANDING, MARKETING, AND SALES](https://mapemond.com/grasping-the-relationship-and-difference-branding-marketing-and-sales/): Written by Evan Promise
- [The Business Mindset [Free eBook]](https://mapemond.com/a-gift-for-you-free-ebook/): Just because we are truly committed to helping you build a reputable brand, this is our gift of love to the entrepreneur out there who is tired of remaining stuck and desires to scale.
- [ROAD TO TEN: WE SAIL ON](https://mapemond.com/road-to-ten-we-sail-on/): The journey has been a decade long now, and we have decided that it is time to share a part of the Mapemond story. We will be taking you on a cruise of how we ‘became’ and how we have ‘evolved’ over time.
- [LOGO UNRAVEL: THE STORY BEHIND THE NEW MAPEMOND LOGO](https://mapemond.com/logo-unravel-the-story-behind-the-new-mapemond-logo/): This is the maiden edition of our new blog series 'Logo Unravel' and we are excited to present to the world our own logo which we recently revamped. It’s been ten years since our voyage as a firm began and as part of the memories we are creating for ourselves, we decided to revamp our logo to reflect our unfolding story and new horizons. Our new logo consists of three distinctive elements all melded together to create a single icon which accurately gives a visual expression to who we are and what we are about as a brand.
- [How Small Business Teams Create Winning Sales Pitches and Brand Stories](https://mapemond.com/how-small-business-teams-create-winning-sales-pitches-and-brand-stories/): For local business owners and lean startup teams, the hardest part of selling often isn’t effort, it’s getting prospects to quickly understand why the offer matters. Without clear sales pitch development, marketing storytelling can sound generic, and the brand narrative impact gets lost in a crowded market. Small business teams that tighten their message earn stronger customer engagement because buyers feel seen and confident in what they’re choosing. That clarity turns everyday conversations into repeatable business growth strategies.
- [Essential Business Terms Every New Entrepreneur Needs to Know](https://mapemond.com/essential-business-terms-every-new-entrepreneur-needs-to-know/): For new entrepreneurs launching a side hustle, local service, or online shop, early decisions often hinge on words that sound familiar but mean something specific in business. The tension is simple: without business literacy, conversations with accountants, partners, and marketers can turn into costly confusion, even when the product and work ethic are solid. A working grasp of basic business terms builds founder education fast, so choices feel grounded instead of reactive. Mastering a few startup fundamentals sets the baseline for clearer planning and long-term entrepreneurial success.
- [Sales Training in Nigeria: Why Every Employee Needs It, Not Just Your Sales Team](https://mapemond.com/sales-training-nigeria-every-employee/): Sales training in Nigeria is too often limited to the sales department. Here is why your entire workforce — from reception to management — needs commercial skills training, and how to do it.
- [Why Your Revenue Is Stalling in Nigeria (And Why the Problem Is Not Just Your Sales Team)](https://mapemond.com/why-revenue-is-stalling-nigeria-not-just-sales-team/): Most Nigerian business owners blame their sales team when revenue stalls. But the real revenue problem is usually much wider — and the fix requires training the whole organisation.
- [How to Choose a Corporate Training Company in Nigeria (What Decision-Makers Need to Know)](https://mapemond.com/how-to-choose-corporate-training-company-nigeria/): Choosing the wrong corporate training provider wastes money and demoralises your team. Here is exactly what to look for when selecting a training company in Nigeria.
- [Why Your Nigerian Employees Are Busy But Not Productive (And What to Do About It)](https://mapemond.com/why-nigerian-employees-are-busy-but-not-productive/): Your staff are working all day but results are slow. This is the real reason Nigerian teams struggle with productivity — and how structured training solves it.
- [Why Authenticity and Adaptability in Branding Are Non-Negotiable in 2025](https://mapemond.com/why-authenticity-and-adaptability-in-branding-are-non-negotiable-in-2025/): In today’s hyper-connected, fast-paced world, brands are no longer just logos, taglines, or products—they are living, breathing entities that must evolve with their audiences. As a leading brand consulting company, Mapemond has witnessed firsthand how the rules of branding are being rewritten. The question is no longer how to stand out but how to stay relevant in an era where consumer expectations are shifting faster than ever.
- [Is Landmark Africa Shifting Focus from Lagos to Port Harcourt?](https://mapemond.com/is-landmark-africa-shifting-focus-from-lagos-to-port-harcourt/): Landmark Africa, a major player in Nigeria’s tourism and hospitality sector, is making bold moves that have sparked conversations across the industry. After the shocking demolition of its Lagos Beach Resort in April 2024—an incident that led to an $80 million loss—Landmark is pivoting towards a new opportunity. The company is set to redevelop the historic Port Harcourt Tourist Beach into a world-class resort, aiming to create jobs, attract tourists, and boost the local economy. But what does this shift mean for the future of Nigerian tourism? And how can businesses learn from Landmark’s ability to adapt?
- [Why Turkish Brands Are Dominating the Global Market](https://mapemond.com/why-turkish-brands-are-dominating-the-global-market/): Turkey is home to a wide array of world-renowned brands that have made significant strides in various industries, with its airlines standing out as a key representation of Turkish excellence. From aviation to hospitality and retail, Turkish brands have become synonymous with high-quality services and exceptional customer experiences. As a leading brand consulting company in Nigeria, we explore how Turkey's brands, particularly its airlines, have built a global reputation for excellence and what businesses can learn from their strategies.
- [Coca-Cola Nigeria: Is the Magic Fading?](https://mapemond.com/coca-cola-nigeria-is-the-magic-fading/): Coca-Cola, a name synonymous with refreshment and iconic branding, has found itself in the unenviable position of defending its reputation once again. The recent allegations of deceptive branding practices by the Federal Competition and Consumer Protection Commission (FCCPC) in Nigeria have cast a long shadow over the beverage giant.
- [State Branding: The place of National Flags](https://mapemond.com/state-branding-the-place-of-national-flags/): Flags flutter in the wind, instantly recognizable symbols that stir emotions and evoke a sense of belonging. But have you ever considered the deep connection between flags and branding? As a leading brand consulting company, we delve into the fascinating world of vexillology (the study of flags) to explore the fascinating connection between flags and national branding.
- [JOEL DIM TURNS TEN WITH A BANG!](https://mapemond.com/joel-dim-turns-ten-with-a-bang/): In the heart of Port Harcourt, a fashion brand has been making waves in the industry for the past decade. Joel Dim, a fashion house that has gained national recognition, recently celebrated its 10th anniversary in style. The event, themed "Port Harcourt as a boy," featured a runway show, dinner, and other exciting activities. As we celebrate this milestone, let's take a closer look at Joel Dim's journey and the secrets behind their success.
- [A Deep Dive into Hotel Ratings and Their Impact on Brands](https://mapemond.com/a-deep-dive-into-hotel-ratings-and-their-impact-on-brands/): Imagine yourself planning a trip. You've chosen your destination, booked your flights, and now it's time to find the perfect place to stay. Hotel websites bombard you with dazzling photos and persuasive descriptions, but a single symbol often cuts through the noise: the star rating.
- [The future of marketing automation and its impact on businesses](https://mapemond.com/the-future-of-marketing-automation-and-its-impact-on-businesses/): Marketing automation has become essential for businesses, but its evolution continues. The future holds hyper-personalized experiences driven by artificial intelligence (AI) and machine learning (ML). Let's explore the trends reshaping customer connections.
- [Fostering continuous learning in an organization – The Mapemond Culture](https://mapemond.com/fostering-continuous-learning-in-an-organization-the-mapemond-culture/): At Mapemond, we understand that the world of consulting is a dynamic one. New trends, technologies, and best practices emerge constantly. To stay ahead of the curve and deliver the best possible results for our clients, we prioritize fostering a culture of continuous learning within our organization.
- [Tantalizers Plc: N1 Billion Lifeline Raises Questions About Revival (An Analysis)](https://mapemond.com/tantalizers-plc-n1-billion-lifeline-raises-questions-about-revival-an-analysis/): Tantalizers Plc, a struggling Nigerian fast-food chain, recently secured N1.07 billion through a fully subscribed private placement. While this injection of capital offers hope for restructuring, several factors raise questions about the company's path to revival.
- [Zenith Bank Names Adaora Umeoji First Female GMD/CEO](https://mapemond.com/zenith-bank-names-adaora-umeoji-first-female-gmd-ceo/): Zenith Bank Plc. has appointed Adaora Umeoji as its new Group Managing Director and Chief Executive Officer (GMD/CEO), making her the first woman to hold the position in the bank's history.
- [Access Bank Case Study: Succession Planning for African Organisations](https://mapemond.com/access-bank-case-study-succession-planning-for-african-organisations/): In the last couple of days, I have been thinking about a critical aspect of organizational leadership: succession planning. The recent events at Access Bank serve as a powerful reminder that the CEO role represents an office, not an individual.
- [Aig-Imoukhuede Returns to Lead Access Holdings as Chairman](https://mapemond.com/aig-imoukhuede-returns-to-lead-access-holdings-as-chairman/): Source: Arise News, Author: Ozioma Samuel-Ugwuezi
- [From Social Media Review to PR Inferno: How Erisco Foods Can Avoid Getting Burned](https://mapemond.com/from-social-media-review-to-pr-inferno-how-erisco-foods-can-avoid-getting-burned/): A recent incident involving Erisco Foods and a customer named Chioma has become a social media firestorm, highlighting the importance of measured responses to online criticism. Here, Chioma's review of Nagiko Tomato paste, alleging it contained sugar (a common ingredient), escalated into a PR nightmare for Erisco.
- [Celebrating Women: Unveiling Nigeria’s Female Trailblazers](https://mapemond.com/celebrating-women-unveiling-nigerias-female-trailblazers/): Honouring International Women's Day isn't just about acknowledging achievements—it's about celebrating the unique journeys and inspiring stories of remarkable women shaping our world. On that note, we turn our focus to Nigeria, highlighting 10 incredible women who have defied stereotypes and shattered glass ceilings in the business world.
- [10 Business Lessons from the Life and Legacy of Herbert Wigwe](https://mapemond.com/10-business-lessons-from-the-life-and-legacy-of-herbert-wigwe/): Herbert Wigwe, the captain of Access Bank, the man who transformed it from a regional player to a Pan-African powerhouse, was batting with grace and power. But life, the ultimate curveball, threw him a delivery he couldn't swing at. His sudden passing left not just a void in the banking world, but corporate Africa at large. We took a closer look at his outlook towards business and life, and we curated some lessons not just for business leaders, but for anyone navigating the uncertainties of life and leadership.
- [CHICKEN REPUBLIC: A POCKET AND BELLY ROMANCE](https://mapemond.com/chicken-republic-a-pocket-and-belly-romance/): Dumo spoke emphatically while we stood inside the Chicken Republic outlet located along Peter Odili Road in Port Harcourt as he stressed how he loves their Refuel packages. You could see the expression of satisfaction on his face when he muttered, "I love them. They are the best so far as I am concerned." His opinion was hinged on the fact that we could have a meal for less than the price at other Quick Service Restaurants. I held a smile while he spoke, of course, who wouldn't, when I had my own pack of refuel pack of rice, salad, a drumstick, and a bottle of water, being paid for by my good friend, Dumo? The meal for both of us cost him just a fraction of what he spends at the other restaurants.
- [Lush Hair Nigeria: Every strand tells a story](https://mapemond.com/lush-hair-nigeria-every-strand-tells-a-story/): In the dynamic world of beauty and fashion, Lush Hair Nigeria stands as a testament to the transformative power of rebranding. Since its inception in 2018, the brand has undergone a remarkable evolution, emphasizing its commitment to providing high-quality hair extensions for the diverse and unique textures of Nigerian women.
- [Valuable Brand Insights from the World’s Oldest Hotel and Business – Nishiyama Onsen Keiunkan](https://mapemond.com/valuable-brand-insights-from-the-worlds-oldest-hotel-and-business-nishiyama-onsen-keiunkan/): Nishiyama Onsen Keiunkan, a historic hot springs hotel in Kyoto, Japan, holds a remarkable distinction as the world's oldest hotel and continuously operating business, as Guinness World Records confirms. With 1,317 years under its belt and 52 generations of family stewardship, we've gleaned fundamental lessons from this iconic establishment that all businesses should consider for long-term growth.
- [CREAMELLA FOODS LIMITED: AN UNFOLDING STORY OF SWEET DELIGHT](https://mapemond.com/creamella-foods-limited-an-unfolding-story-of-sweet-delight/): In the vibrant culinary landscape of Nigeria, where flavors and tastes intertwine, a remarkable success story is taking shape. Meet Creamella Foods Limited, a visionary brand that has been making waves in the heart of Benin and beyond. From humble beginnings to a blossoming empire, Creamella's journey is a testament to the power of innovation, dedication, and a dash of deliciousness.
- [REMOTE OR HYBRID WORK? FINDING THE BALANCE](https://mapemond.com/remote-or-hybrid-work-finding-the-balance/): Written by Diepriye Apola Opuda
- [BRANDING YOUR SCHOOL FOR SUCCESS](https://mapemond.com/branding-your-school-for-success/): Education plays a pivotal role in shaping future generations, so schools have a unique opportunity to create a lasting impact. Just like any other institution or business, schools too can benefit immensely from effective branding. At Mapemond, we understand the power of branding, and we're here to help schools unlock their full potential and leave an indelible mark on students, parents, and society as a whole.
- [BUILDING A STRONG PERSONAL BRAND: A CASE STUDY OF ‘YOUR CO-TRAVELER’](https://mapemond.com/building-a-strong-personal-brand-a-case-study-of-your-co-traveler/): In today's fast-paced digital age, personal branding has emerged as a powerful tool for individuals to carve their unique identity in a crowded virtual landscape. One shining example of this phenomenon is the captivating story of "Your Co-Traveller," the brainchild of the brilliant brand consultant, Mr. Maple Dappa.
- [CHOOSING A SCHOOL BRAND FOR YOUR CHILD: FIVE KEY CONSIDERATIONS](https://mapemond.com/choosing-a-school-brand-for-your-child-five-key-considerations/): Choosing the right school for your child is a crucial decision that can shape their future. As a brand consulting company, we understand the importance of selecting a school brand that aligns with your family's values and aspirations. In this article, we'll explore five practical factors to consider when making this important choice, specifically tailored to the Nigerian context.
- [WHY YOU SHOULD STAY CONSISTENT WITH YOUR BRANDING](https://mapemond.com/why-you-should-stay-consistent-with-your-branding/): In a world where businesses are constantly vying for attention and dominance, creating a strong and recognizable brand is crucial for success. However, it is not enough to simply establish a brand; maintaining consistency across all brand elements is equally important. In this article, we delve into the significance of consistency in branding, highlighting its impact on customer perception, brand loyalty, and overall business growth.
- [THE POWER OF BRAND STORYTELLING: ENGAGING HEARTS, INSPIRING MINDS](https://mapemond.com/the-power-of-brand-storytelling-engaging-hearts-inspiring-minds/): "Story, story— story...Once upon a time..." Those words are one of most recited and interest-arousing introductory words for moonlight tales. However, stories are not limited to fairytales and fables that entertain; they are powerful cables with which you can use to connect with clients and appeal to their needs.
- [5 Digital Marketing Strategy Pitfalls to Avoid](https://mapemond.com/5-digital-marketing-strategy-pitfalls-to-avoid/): Written by Veronica Johnson
- [A Simple Way To Understand Business Structure](https://mapemond.com/a-simple-way-to-understand-business-structure/): The initial phase of business structure has to do with generally making your business operations more efficient. 
- [Our Captain at APCON!](https://mapemond.com/strategic-marketing-management-at-apcon/): On Wednesday I taught strategic marketing management to over 35 participants at the Port Harcourt edition of the Advanced Marketing Communications certification training program organized by the Advertising Professionals Council of Nigeria.
- [Consumer Research for Product Marketing](https://mapemond.com/consumer-research-for-product-marketing/): We have been conducting a user test for two new products created by our client. One is a malt product with butter cookies flavour and the second one is a lager beer with ginger extracts.
 
 
  Before we were engaged as their brand marketing consultants several months ago, we were given a task to develop a brand marketing and penetration strategy for a new product they developed. It was a faux product, not the actual product. The MD, a former boss at Coca-Cola Nigeria, loved our presentation and passion, so we got a nod.
 
 
  While we moved on with other activities surrounding our engagement, the product development team went to work to develop the actual product. The two products are great but conducting the user test brought to mind some important lessons in marketing that we have always emphasized at Mapemond Brand Consulting:
 
 
  1. Marketing should begin from the ideation stage. The moment you conceive the idea, you should also start considering how to shape the idea in a way that will make the final product more acceptable to the market. Imagine if the feedback from the user test isn't good enough, thousands of bottles have been produced already, what happens to them? This is why smart companies conduct feasibility studies. We go out there and gather data to analyze the idea objectively even if you are operating with "gut feeling".
 
 
  2. Marketing should be part of your product development stage. That is when you consider things like user experience. When you make a product loveable, that's the beginning of an awesome marketing journey. This is why prototypes and samples are created for preliminary testing before the final product creation.
 
 
  3. A great product needs great packaging. When your product is new to the market, two things aid your marketing efforts - word-of-mouth recommendations and visual appeal (packaging). On this, our client can do better and we are hoping to convince them before the product is launched even though monies have been spent on the present packaging. Don't proceed to work with a graphic designer without involving your marketing consultant/agency (or adviser/mentor if you are a small business).
 
 
  Already, work has started on marketing communications. We can't wait to get to the distribution and sales aspects of the project. This client is on the Nigerian Stock Exchange by the way.
 
 
  You don't need all the money in the world to get your marketing right, you just need a smart plan with the right tactics and a realistic implementation guide.
Would you like to improve your marketing and sales? We are ready to work with you. Check out our marketing & sales service overview
 
  Your business will fare better if you do marketing and sales better.
 
 
  #DoBusinessBetter
   
- [COURSE: GET YOUR MARKETING & SALES RIGHT](https://mapemond.com/course-get-your-marketing-sales-right/): All your efforts in business amount to nothing if you are unable to set up a proper marketing and sales system that ensures a continuous flow of revenue regardless of the size of your business.
- [SHOULD YOU WRITE BUSINESS PROPOSALS?](https://mapemond.com/should-you-write-business-proposals/): By Maple Dappa.
- [WE PRESENT MAPEMOND BUSINESS ACADEMY!](https://mapemond.com/we-present-mapemond-business-academy/): We realized that while sharing random business posts on social media was good for building the business acumen of Nigerian entrepreneurs, there was still a huge gap with easily accessible and well-structured business courses that will equip business owners to build bigger and better businesses.
- [TOP 100 BRANDS IN AFRICA 2022](https://mapemond.com/top-100-brands-in-africa-2022/): In conclusion, this 4% increase is commendable but African brands should not rest as we need to put in more work to take our rightful place as the leading brands in Africa.
- [THE LOOP: PITCHDAY 2022](https://mapemond.com/the-loop-pitchday-2022/): Investments will range from a minimum of NGN500k to NGN5m or more depending on each business case.
- [THE END OF THE APPLE IPOD: A CLASSIC CASE OF CREATIVE DESTRUCTION](https://mapemond.com/apple-discontinues-ipod/): Written by Robinson Tombari Sibe (originally published on Facebook)
- [WHAT IS BRANDING? A SIMPLE WAY TO UNDERSTAND IT.](https://mapemond.com/what-is-branding-a-simple-way-to-understand-it/): Our favourite synonym of the word branding is marking.
- [ONBOARD YOUR NEW EMPLOYEES RIGHTLY](https://mapemond.com/recruiting-and-retaining-employees/): We read the employment letter of a certain business some time ago and it sounded more like a court judgment sending someone to imprisonment.
- [THE EVOLUTION OF THE HOTEL INDUSTRY](https://mapemond.com/the-evolution-of-the-hotel-industry/): Written by Comfort Adebayo, Janefrances Ibezim, Esther Julius, and Blessing Kamanu.
- [5 MUST-HAVE QUALITIES TO CREATE A SUCCESSFUL LOGO](https://mapemond.com/5-must-have-qualities-to-create-a-successful-logo/): Written by Veronica Johnson
- [HORRIBLE BOSSES: AN OUTCRY ON WORKPLACE TOXICITY IN NIGERIA](https://mapemond.com/horrible-bosses-an-outcry-on-workplace-toxicity-in-nigeria/): Written by Janefrances Ibezim
- [THE 2022 OSCAR SLAP: WHEN ROCK GETS SMITHEN BY WILL](https://mapemond.com/will-smith-slaps-chris-rock-at-the-oscar/): Written by Augustine Burutolu with contributions from Nneoma Chikeka

## Pages
- [Training Request Success – Invoice Request](https://mapemond.com/training-request-success-invoice-request/): Request Processed! < Back to Trainings Page
- [Training Request Success – Instant Payment](https://mapemond.com/training-request-success-instant-payment/): Make Your Payment Make Your Payment Request Processed! Make Payment Via Paystack < Back to Trainings Page
- [Trainings](https://mapemond.com/trainings/): Mapemond 2026 Corporate Training Suite
- [Sell Smarter Grow Faster](https://mapemond.com/ssgf/): Maple Dappa, a brand development expert, business management guru, and marketing and sales professional, is the Head of Faculty at Mapemond Business Academy and CEO of Mapemond Limited.He will be pouring out from his well of knowledge and expertise. Proven and practical insights for successful sales for your business. You don 't want to miss this.
- [Certificate of Accreditation](https://mapemond.com/certificate-of-accreditation/)
- [UM Login](https://mapemond.com/um-login/): Login Register You are Logged in as mapemond (Logout) You are already logged in. Go to your account page. Back to Webstore
- [MBA](https://mapemond.com/mba/): MAPEMOND BUSINESS ACADEMY OUR MISSION Equipping you For Business Success Mapemond Business Academy is for business owners and individuals who want to build profitable, sustainable, and reputable business brands. Our courses are designed to be quick and practical with an emphasis on students’ realities and case studies.You can choose to take a course onsite and derive the benefit of real-time interactions, networking, and bonding with facilitators. If you are coming in from outside Port Harcourt, we have partnerships with hotels and private transporters at reasonable rates.If you are unable to travel to Port Harcourt, we provide the recorded versions of every course on our online learning platform at lesser fees. MBA is an initiative of Mapemond Limited inspired by the belief that African businesses can become better structured and globally respected. Visit MBA
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- [Library](https://mapemond.com/library/): LIBRARY Account Page
- [Webstore](https://mapemond.com/webstore/): WEBSTORE Let's equip you to do business better Account Page For conversations, questions, and exchange of ideas, join our reading group on WHATSAPP Join the group
- [Terms and Conditions](https://mapemond.com/terms-and-conditions-2/): This website www.mapemond.com is owned and operated by Mapemond Limited By using the Site, you agree to be bound by these Terms and conditions and to use the Site in accordance with these Terms of Service, our Privacy Policy and any additional terms and conditions that may apply to specific sections of the Site or to products and services available through the Site or from Mapemond Limited. Accessing the Site, in any manner, whether automated or otherwise, constitutes use of the Site and your agreement to be bound by these Terms of Service.We reserve the right to make adjustments, changes, additions to these terms and conditions or to impose new conditions on use of this Site, from time to time, in which case we will post the revised Terms and Conditions of service on this website. By continuous usage of the Site after any such modifications, it will be assumed that you accept all modifications made to www.mapemond.com
- [THE SALES WORKBOOK WAITLIST](https://mapemond.com/thesalesworkbook/)
- [BECOME A VOYAGER!](https://mapemond.com/becomeavoyager/): Mapemond Limited is a consulting firm focused on brand development with complementary business development services. We are currently seeking a versatile, creative, and imaginative person to join our team as a social media marketer/manager.
- [ARE YOU THE ONE?](https://mapemond.com/are-you-the-one/): Hello There!
- [Notify me](https://mapemond.com/notify-me/)
- [Get Funded](https://mapemond.com/getfunded/): Are you wondering when your business struggles will be over?
- [Mapemond Academy](https://mapemond.com/academy/): If you are a business owner seeking practical knowledge on how to build a profitable business, you are at the right place.
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- [Privacy Policy](https://mapemond.com/privacy-policy/): 1. Introduction
- [Our Services](https://mapemond.com/our-services/): OUR SERVICES Let's help you DO BUSINESS BETTER Brand Development Let’s make your brand remarkable! In a world with countless brands all seeking attention, only the most outstanding, well-positioned, and visible ones will win. We have the competence and experience to work with you regardless of your size in giving your business a better chance to be an all-around winning brand. We provide strategic support from brand strategy to identity, story creation, loyalty, visibility, communications, team alignment, and more. Chat with us to explore what’s possible for you! Chat with us Business Structure Let’s get your business better organized! If you desire to build a sustainable company that runs effectively and profitably in your absence, you need our business structure service. If you want your company to become a legacy or heritage, then you must put the right foundation in place. That is precisely what our business structure service offers you from defining your corporate objectives to systems and processes, team structure, standard operational procedures, organogram, and even business process improvement. Chat with us to explore what’s possible for you! Chat with us Business Support & Advisory Let’s be your partner for business success! Business can be quite challenging as you move through the various stages of growth with twists and turns. While you focus on the operational issues, you would fare better to have expert advice to guide you through the other aspects of running a business, from strategy to team, corporate governance, compliance, expansion, financing, etc. Mapemond serves as your business doctor, engineer, and architect all at once. That’s partnership at its finest. Chat with us to explore what’s possible for you! Chat with us Training Intervention Let’s equip your team to soar higher! A team that functions without taking breaks to recharge and sharpen the mind is a team that will soon run out of steam. At Mapemond, we effortlessly design memorable training programs on a wide array of topics including marketing & sales, managing correspondence, report writing, customer service, emotional intelligence, teamwork, leadership, communication skills, problem-solving, and many others that we will curate as the situation demands. Chat with us to explore what’s possible for you! Chat with us Visit Trainings Page Marketing & Sales Let’s help you build your numbers! The survival of your business depends largely on revenue. That is why you shouldn’t take marketing and sales for granted. You could spend truckloads of money on marketing without getting the desired results. Let’s walk with you to get it right from conducting an audit first to the specifics like marketing and sales strategy, advertising, social media marketing, digital marketing, budget creation, marketing communications, copywriting, and designing packages and offers. Chat with us to explore what’s possible for you! Chat with us Business Plan Writing Let’s make a good business case for your idea! Starting a business may be exciting, but building a business is tough. Think about it, who sets out on a journey without first planning it? Who begins to build a house without a plan to guide the entire construction? A business plan helps you think through your idea and its implications. We write simple but brilliant business plans that offer you clarity on your idea whether new or expanding. Chat with us to explore what’s possible for you! Chat with us Web Development & Design Solutions Let's improve your efficiency! Technology has changed the way we do business, and functional visual designs remain a smart way to distinguish yourself in a competitive market where customers are increasingly expecting more. Through our Sister Company, Clarylife, we provide top-notch web development solutions, corporate identity development, visual designs for communications, and related projects. We would love to know your needs and advise you professionally! Visit Clarylife
- [Contact](https://mapemond.com/contact/): Feel free to drop us a line below:
- [Blog](https://mapemond.com/blog/)
- [About Us](https://mapemond.com/about-mapemond/): Mapemond is a training, business growth, market access, and advisory platform dedicated to helping individuals and organisations build capability, strengthen business structure, and unlock growth opportunities. We equip people with practical knowledge, support businesses to scale effectively, and connect them to the right systems, networks, and markets, all with the goal of helping them build ventures that are not only profitable, but also structured, sustainable, and positioned for long-term relevance.
- [Our Portfolio](https://mapemond.com/our-portfolio/): OUR PORTFOLIO We help them DO BUSINESS BETTER
- [Mapemond Limited | Corporate Training & Business Consulting Firm, Nigeria](https://mapemond.com/): Mapemond Business Academy is our EduTech venture for business owners and individuals who want to build profitable, sustainable, and reputable business brands. The courses are practical, broken down into quick modules, and they'll reposition your mind to do business better.

## Products
- [The Business Voyage](https://mapemond.com/product/the-business-voyage/)
- [The Quickest Way (Hausa)](https://mapemond.com/product/the-quickest-way-hausa/)
- [The Quickest Way](https://mapemond.com/product/thequickestway/)
- [Money Making Ideas](https://mapemond.com/product/moneymakingideas/): If you make the wise decision of buying this course, you'll gain a clear understanding of the following for your present and future business endeavours: Whether you are underemployed and in need of supplementary income. Or perhaps you are not employed and really need a lifeline. Even if you are earning quite well but your bills keep rising. This book will set your mind on fire with ideas! What the book contains: - 45 practical ideas - Steps to get started - Things you should know - Recommended tools/resources The ideas are divided into four parts as follows: a) Ideas that don't require any money (start with what you have, where you are) b) Ideas that require you to learn a skill c) Ideas for full-time business d) Deep-pocket ideas And guess what? Everyone who gets access to the book will also be part of our periodic webinars where we will take questions on the various ideas and provide guidance.    
- [Thinking Business Ideas](https://mapemond.com/product/thinking-business-ideas/): Building an awesome brand begins with an idea, this book shares perspectives on thinking through business ideas. It is a twelve minutes read of stories and quick insights. We hope you will enjoy reading it.
- [Get Funded [Free Version]](https://mapemond.com/product/get-funded-free/)
- [GET FUNDED](https://mapemond.com/product/get-funded-2/):  – How to position yourself for funding
- [Uncertain times](https://mapemond.com/product/uncertain-times/)
- [The business mindset](https://mapemond.com/product/the-business-mindset-2/)
- [Improving your network](https://mapemond.com/product/improving-your-network/)
- [Building Reputable Brands 3](https://mapemond.com/product/building-reputable-brands-part-3-the-making-of-solid-brands-ebook/): Book Title: Building Reputable Brands: The making of solid brands...
- [Building Reputable Brands 2](https://mapemond.com/product/building-reputable-brands-book-2-ebook/): Book Title: Building Reputable Brands: Laying down the right foundations...
- [Building Reputable Brands 1](https://mapemond.com/product/building-reputable-brands-book-1/): Book Title: Building Reputable Brands: Where it all begins...
- [Sailing Through Crisis [eBook]](https://mapemond.com/product/sailing-through-crisis-ebook/): This is a mini-book of quick insights; we hope you will find it helpful as you try to navigate your way out of the present crisis orchestrated by the Coronavirus pandemic and future crisis situations.
- [Beyond The Crisis [eBook]](https://mapemond.com/product/beyond-the-crisis-ebook-copy/): Price: FREE Read Time: 15minutes hh Many business owners are concerned about how to manage the situation caused by the Coronavirus pandemic. This book answers a lot of questions bugging the mind of most business owners at this time. It is a fifteen minutes read of quick insights. We hope you will find it helpful.
- [DEVELOP WINNING MARKETING & SALES STRATEGIES](https://mapemond.com/product/essentials-of-marketing/): Marketing is not sales but strategic marketing sure leads to sales and the end goal of every business is to sell which in turn will result to more revenue and fulfilment of financial goals. In business, marketing is a vital life skill. This course explains the essentials of marketing and sales in a simple way.
- [Writing Smart Proposals](https://mapemond.com/product/smart-proposal/): Duration: 43mins  30secs
- [The Business Mindset [eBook]](https://mapemond.com/product/the-business-mindset/): Overview:
- [HOW TO BUILD LOYALTY FOR YOUR BRAND](https://mapemond.com/product/knowing-your-brand-archetype/): Duration: 22mins 40secs
- [WHY YOU NEED BRANDING](https://mapemond.com/product/branding-at-a-glance/): Duration: 28mins 42secs
- [GET YOUR BRANDING AND MARKETING RIGHT](https://mapemond.com/product/branding-and-marketing-insights/): Duration: 19mins 06secs
- [How to switch your job or career path](https://mapemond.com/product/how-to-switch-jobs-or-career-path/): The process of changing jobs or career path is not easy; the road is usually unclear and full of uncertainties. This course provides a step-by-step practical guide on how to switch jobs or career paths.
- [How to Seek Promotion](https://mapemond.com/product/how-to-seek-promotion-or-a-pay-raise/): Duration: 17mins 55secs
- [Finding an alternative career path](https://mapemond.com/product/filling-the-blank-spaces/): Duration: 16mins 43secs
- [Proven Tips on Smashing Your Job Interviews](https://mapemond.com/product/smashing-job-interviews/): Duration: 33mins 41secs
- [Deciding Your Career Path](https://mapemond.com/product/deciding-your-career-path/): This course provides insight to aid you in deciding your career path.
- [Writing a Winning Cover Letter](https://mapemond.com/product/writing-winning-cover-letters/): Duration: 28mins 35secs
- [Finding Vacancies & Job Application Tactics](https://mapemond.com/product/finding-job-vacancies/): Duration: 33mins 30secs
- [Writing a Winning CV](https://mapemond.com/product/writing-a-winning-cv/): Duration: 40mins 32secs

## Listing Items/Components
- [Project Listing](https://mapemond.com/?jet-engine=project-listing)
- [Services Rendered Repeater Template](https://mapemond.com/?jet-engine=services-rendered-repeater-template)

## Projects
- [Jara Crayfish – Market Penetration & Product Improvement Support](https://mapemond.com/projects/jara-crayfish-market-penetration-product-improvement-support/)
- [House Africa (Sytemap) – Brand Development, Marketing & Sales](https://mapemond.com/projects/house-africa-sytemap/)
- [Creamella Foods Limited – Strategic Business Structure & Brand Development](https://mapemond.com/projects/creamella-foods-limited-strategic-business-structure-brand-development/)
- [Champion Breweries Plc (by Heineken) – Marketing & Sales](https://mapemond.com/projects/champion-breweries-plc-heineken-marketing-sales/)
- [KT&G Corporation (South Korea) – Consumer Research](https://mapemond.com/projects/ktg-consumer-research/)
- [La Sien Bottling Company – Brand Development, Market Research, Training, Etc.](https://mapemond.com/projects/la-sien-bottling-company-brand-development-market-research-training-etc/)
- [Arik Air – Customer Service Training](https://mapemond.com/projects/arik-air-customer-service-training/)
- [Velox Real Estate Limited – Training & Recruitment Support](https://mapemond.com/projects/velox-real-estate-limited-training-recruitment-support/)
- [Weal Farms – Branding & Business Development](https://mapemond.com/projects/weal-farms-branding-business-development/)
- [Cinfores – Project Management and Media Production](https://mapemond.com/projects/cinfores-project-management-and-media-production/)
- [Clover Hall International School – Branding and Organisational Structure](https://mapemond.com/projects/clover-hall-international-school-branding-and-organisational-structure/)
- [Clean 360 Consulting – Business Support, Branding, Staffing & Training](https://mapemond.com/projects/clean-360-consulting-business-support-branding-staffing-training/)
- [Boben Hotels – Business, Marketing, & Sales Strategies](https://mapemond.com/projects/boben-hotels-business-marketing-sales-strategies/)
- [DOI-TECK Construction Company – Brand Development and Business Structure](https://mapemond.com/projects/doi-teck-construction-company-brand-development-and-business-structure/)
- [CONNEXXION Telecoms – Strategic Marketing and Content Development](https://mapemond.com/projects/connexxion-telecoms-strategic-marketing-and-content-development/)
- [Dr. Seinye O. B. Lulu-Briggs – ‘Conversations With Seinye’ Event Campaign](https://mapemond.com/projects/dr-seinye-o-b-lulu-briggs-conversations-with-seinye-event-campaign/)
- [Hotel Presidential – Marketing and Branding](https://mapemond.com/projects/hotel-presidential/): Hotel Presidential
- [ACE International Training Center – Brand and Marketing Communication](https://mapemond.com/projects/ace-international-training-center-brand-and-marketing-communication/)