From when the idea was conceived, we were engaged to work with the owner in birthing this lovely brand. Covid-19 and lockdown obstructed the process a great deal, but the baby is born now in the city of Port Harcourt.
The salon received over 40 new customers (excluding personal friends and relatives of the owner) within the first two weeks, our marketing and sales strategies worked!
Here is a quick rundown of our work with this brand:
1. Brand strategy development
2. Marketing strategy development and implementation
3. Recruitment of stylists, technicians, and front desk staff.
4. Training of all members of staff
5. Setup of social media pages
6. Management of social media pages
7. Running of targeted social media adverts
8. Creation of free e-book for promo
9. General business support and advisory
The clients are already falling in love with the brand, but the journey just began. Branding is one thing, brand management is another.
We loved the client’s open-mindedness, nothing is as important as giving your business the right foundation.
We don’t do mere branding, we ensure that branding coincides perfectly with business model and strategy.
It has been an exciting project and it is another job well done!
Let’s work on your brand and position it better for the market.