Anchor Hub,
Trans Amadi, Port Harcourt,
Rivers State, Nigeria.
Mapemond Academy
If you are a business owner seeking practical knowledge on how to build a profitable business, you are at the right place.
If you are an individual seeking to improve your worth while adding value to the organizations you are involved with, you are also at the right place.
Our academy is focused on developing the capacity of business owners and the individuals that work with them in building profitable and reputable brands.
The resources on this platform are categorized as follows:
And they are in the following formats:
- Video Courses [Downloadable]
- PDF Courses [Downloadable]
- E-books [Downloadable]
We guarantee you that any course or ebook you select will spur you closer to the success you desire! If you have any questions from any of the resources here, you can post it on our Facebook group Learning Deck or send an email to wecare@mapemond.com
Let’s know if you need support in making your purchase via email or chat with us via WHATSAPP
Showing all 20 results
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Building Reputable Brands [PART 1]: Where it all begins [eBook]
₦3,000.00Book Title: Building Reputable Brands: Where it all begins…
Read Time: 20minutes
No matter the size of your business or organisation, if you desire to build a brand that stands out and gets great results with your little efforts, this book provides very easy to understand explanations on what you need to do. It also contains practical examples that you can relate to, we guarantee you that it will be a very enlightening and refreshing read.
Building a profitable, sustainable, and reputable brand is now in your hands. Download a copy right away!
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Building Reputable Brands [PART 2]: Laying the right foundations [eBook]
₦3,000.00Book Title: Building Reputable Brands: Laying down the right foundations…
Read Time: 20minutes
No matter the size of your business or organisation, if you desire to build a brand that stands out and gets great results with your little efforts, this book provides very easy to understand explanations on what you need to do. It also contains practical examples that you can relate to, we guarantee you that it will be a very enlightening and refreshing read.
Building a profitable, sustainable, and reputable brand is now in your hands.
Download a copy right away!
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Building Reputable Brands [PART 3]: The making of solid brands [eBook]
₦3,000.00Book Title: Building Reputable Brands: The making of solid brands…
Read Time: 20minutes
No matter the size of your business or organisation, if you desire to build a brand that stands out and gets great results with your little efforts, this book provides very easy to understand explanations on what you need to do. It also contains practical examples that you can relate to, we guarantee you that it will be a very enlightening and refreshing read.
Building a profitable, sustainable, and reputable brand is now in your hands.
Download a copy right away!
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Deciding Your Career Path
₦2,300.00Duration: 23mins 23secs
Knowing your career path helps you gain clarity and focus on the steps to take towards actualizing your career goals. This course is for those who are undecided or unsure of what career path to follow.
Course Outline:
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- Intro
- Six things to consider
- The future of work
- Stooping low to conquer (A Story)
What you will gain from this course:
- You will discover and explore six (6) things to consider when choosing a career path
- You will learn how the future of work relates to your career path
- You will get valuable lessons from this story “stooping low to conquer”
- You will gain many insights to help you decide your own career path
At the end of this course, you will be able to:
- Decide your career path
- Start from somewhere towards your career path
- Connect your career path to the unfolding future
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DEVELOP WINNING MARKETING & SALES STRATEGIES
₦5,000.00Duration: 34mins 30secs
Marketing is not sales but strategic marketing sure leads to sales and the end goal of every business is to sell which in turn will result to more revenue and fulfilment of financial goals. In business, marketing is a vital life skill. This course explains the essentials of marketing and sales in a simple way.
Course Outline:
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- Fundamental marketing concepts
- Developing a marketing plan
- Targeting strategy
- Strategic business networking
- Generating leads
- Selling with stories
- Closing the sale
- Negotiation techniques
- Customer profiling
- Repeat sales strategies
- Presentation techniques
What you will benefit from this course:
- Fundamental marketing concept
- You will learn how to develop a marketing plan
- You will learn about targeting strategy
- You will discover how to generate leads
- You will learn how to sell with stories
- You will learn how to close a sale
- You will discover negotiation techniques
- You will learn how to profile customers and identify your ideal customers
- You will learn why and how to make repeat sales
- You will learn how to give an outstanding presentation
At the end if this course, you will be able to:
– Identify the purchasing power of your target customers
– Be informed about market pyramids and how it affects the scaling of your business
– Develop a strategic marketing plan
– Explore strategic business networking
– Generate actual leads
– Sell your business and brand more confidently
– Close sales
– Negotiate profitably
– Profile customers and identify your ideal customer
– Give an outstanding presentation.
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Finding an alternative career path
₦1,700.00Duration: 16mins 43secs
Life does not always happen the way you plan it, you have to learn how to make the best out of any situation and move forward. This course teaches you how to cover gaps in your CV and how to create other career options for yourself.
Course Outline:
- Intro
- How to utilize your waiting moments
- Alternative career paths
- BONUS: Starting your own business
What you will gain from taking this course:
- You will learn how to utilize your waiting moments
- You will learn how to identify alternative career paths
- You will get valuable information from the bonus section “Starting your own business”
At the end of this course, you will be able to:
- Effectively utilize your waiting moment
- Create an alternative career path for yourself
- Start your own business, if you so choose
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Finding Vacancies & Job Application Tactics
₦2,300.00Duration: 33mins 30secs
What exactly do recruiters and employers look out for in applications, and how do you even find the vacancies? This course holds your hand and takes you through the critical things you must know.
Course Outline:
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- Looking out for vacancies
- General application tips
- Sending your application
- Applicant Tracking System [ATS]
What you will gain from this course:
- You will learn where and how to look for vacancies
- Strategic application tips
- You will learn the proper way to send your application
- You will get relevant information about Applicant Tracking System (ATS)
At the end of this course, you will be able to:
- Source for vacancies with better focus
- Apply for jobs appropriately
- Optimize your CV for ATS
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GET YOUR BRANDING AND MARKETING RIGHT
₦5,000.00Duration: 19mins 06secs
Do you know that branding and marketing are lovers and when treated well, will give birth to a love child called sales? This course provides insight on how to turn your business to a strong and profitable brand.
Course Outline:
- A case study
- Two sides of branding
- Three applications on branding and marketing
What you will benefit from this course:
- Introduction
- You will get valuable lessons and insight from a “kerosene case study”
- You will learn about branding and how it connects with marketing
- You will learn about internal branding
- You will learn about external branding
- You will learn how to market your brand effectively
- You will learn how to communicate your business to your target audience.
At the end of this course, you will be able to:
- Define and explain branding in your own words
- Apply internal branding to your business
- Brand your business externally
- Market your brand
- Communicate your service to your target audience which will lead to more sales
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HOW TO BUILD LOYALTY FOR YOUR BRAND
₦3,500.00Duration: 22mins 40secs
One strategic way of building loyalty for your brand is by designing an archetype for your business. Your brand archetype can be likened to its personality, which is why knowing and designing the right personality for your brand helps you become intentional in your marketing strategy and gives you a stronger edge. This course teaches you how to identify and design the right personality type for your brand, to attract the right customers, and to generate more sales.
What you will benefit from this course:
- Introduction
- You will learn about the 12 basic brand archetypes
- You will learn about the characteristics of each brand archetype
- You will learn how to identify a brand archetype
- You will discover the importance of knowing your brand archetype
- Realize the benefit of knowing your brand archetype
- Discover the importance of knowing your brand archetype
At the end of the course, you will be able to:
- Identify and create your brand archetype
- Identify the customers suitable for your brand archetype
- Start your journey to making your customers become loyal
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How to Seek Promotion
₦2,300.00Duration: 17mins 55secs
The motivation to work drops when your workload and bill increase but your salary remains constant. You should not be static at your place of work especially when you are good at what you do and deliver on your tasks. This course guides you on how to position yourself for a promotion or demand a pay raise.
Course Outline:
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- Intro
- Your Performance
- Self-Development
- Your Team Spirit
- Kill Boredom
- Staying Productive
- Requesting Pay Raise
- Escaping Employers Trap
What you will gain from this course:
- You will learn how to up your game in the workplace (your performance)
- You will discover redefining truths about self-development
- You will learn how to build team spirit
- You will discover how to kill boredom
- You will identify different ways to stay productive in your workplace
- You will learn how to request a pay raise
- You will discover how to escape the employer’s trap
- You will learn how to explore other options, if necessary.
At the end of this course, you will be able to:
- Improve your performance in the workplace
- Increase your value through self-development
- Sell your value to your employer
- Deal with boredom in your career journey
- Stay productive
- Confidently request for a promotion or pay raise
- Avoid employers trap
- Explore other options, if you decide to
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How to switch your job or career path
₦2,300.00Duration: 8mins 46secs
The process of changing jobs or career path is not easy; the road is usually unclear and full of uncertainties. This course provides a step-by-step practical guide on how to switch jobs or career paths.
Course Outline:
Switching Jobs
- What is your reason?
- Stick to objectivity, not sentiments.
- Departmental switch
- Leave well
- Seek counsel
Switching Career Path
- Gather knowledge
- You may need a pathfinder
- Get Informal Experience
- Do Self-grooming
- Formal Retraining
- Justify your golden opportunity
What you will gain from this course:
- You will learn to evaluate your reason for the change of job or career path
- You will know the critical things to consider before switching jobs
- You will learn how to exit your present job on a good note
- You will identify where and who to seek counsel from
- You will discover things to do before you switch career path
- You will realize the need for a pathfinder and how to get one
- You will identify things to do when you have decided to switch career path
- You will learn how to make the most of your new opportunities
At the end of this course, you will be able to:
- Have a clear reason and cause to change your job or career
- Make a firm decision to leave or not
- Efficiently switch career path or your job.
- Leave your workplace on a good note
- Identify and maximize opportunities
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Proven Tips on Smashing Your Job Interviews
₦2,300.00Duration: 33mins 41secs
An interview is the second major hurdle to cross in your quest to get a job. How do we put anxiety in check? How do you make the most of the interview opportunity so you can make it through to the next phase of the recruitment process? This course guides you on how to prepare effectively for an interview and getting insights on your employer ahead of the interview.
Course Outline:
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- Big Company versus Small Coy
- Researching the company.
- Before the interview
- During the interview
- If you get the job
- If you don’t get the job
What you will gain from this course:
- You will learn how to profile potential employers
- You will learn how to conduct research on the employer
- You will get tips to guide you before and during the interview
- You will be equipped with insights on what to do after the interview
At the end of this course, you will be able to:
- Profile your prospective employer
- Prepare adequately and effectively for any job interview
- Handle whatever happens after the interview
- Smash your next interview
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WHY YOU NEED BRANDING
₦3,500.00Duration: 28mins 42secs
This course will help you understand the concept of branding and how it can be beneficial to your business.
Course Outline:
- A historical perspective on branding
- What is branding?
- The Japanese phenomenon
- Why branding?
- Selling with stories
- Building a reputable brand
What you will benefit from this course:
- You will grasp the history of branding
- You will learn what branding means
- You will learn what makes a brand
- You will get valuable lessons from “The Japanese Phenomenon”
- You will discover the importance of branding
- You will learn how to sell your brand
- You will get valuable guide on how to build a reputable brand
At the end of this course, you will be able to:
- Articulate your brand better
- Sell your brand more effectively
- Start building your business into a reputable brand
- Attract and retain the right customers
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Writing a Winning Cover Letter
₦2,300.00Duration: 28mins 35secs
Do you know that a cover (application) letter is a sales pitch that can swing the interest of recruiters and employers your way? This course teaches all of that and more!
Course Outline:
- What is a Cover Letter?
- What makes a good cover letter?
- General tips
- Specific Paragraph Tips
- Types of Cover Letters
- Sample of Cover Letter
What you will gain from this course:
- You will have a clearer understanding of a cover letter.
- You will discover what makes a good cover letter
- You will get very crucial general tips
- You will get guidance on specific paragraphs in a cover letter
- You will learn about the different types of cover letter
- You will get insights from sample cover letters
At the end of this course, you will be able to:
- Write a winning cover letter
- Sell yourself smartly through your cover letter
- Use a cover letter to bridge the gaps in your application
- Know when to use the different types of cover letters
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Writing a Winning CV
₦2,300.00Duration: 40mins 32secs
When you submit your CV anywhere for a job opportunity, your CV gives the recruiter the first information about you even before they get to meet you. Therefore, your CV has to be exceptionally written to stand out from the hundreds of CVs submitted. This course will teach you how to write a CV that is not only appealing, outstanding, and organized but also a CV that wins. Winning through this course means getting that job and saying goodbye to an unending job search.
Course Outline:
- What is a CV?
- What makes a good CV?
- General tips
- The Career Objective
- Specific sectional tips
- About templates
- Sample CVs
What you will gain from this course:
- You will have a clearer understanding of a CV.
- You will discover what makes a good CV
- You will get very crucial general tips
- You will learn what a career objective is and how to construct a concise career objection
- You will get guidance on specific sections of a CV
- You will learn about CV templates
- You will get insights from sample CVs
At the end of this course, you will be able to:
- Write a winning CV
- Construct an appropriate career objective for various sectors
- Generate income for yourself by teaching or working on other people’s CV
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Writing Smart Proposals
₦5,000.00Duration: 43mins 30secs
The difference between a proposal and a smart proposal is that a smart proposal is not boring or unnecessarily lengthy, but concise, easy to read and understand. This course seeks to teach and guide you on how to write a proposal that is smart, professional and outstanding.
Course Outline:
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- Intro
- The Framework
- Quick Tips
- Presentation (Documentation and Slide)
- Samples
What you will benefit from this course:
- Introduction to proposal writing
- You will learn about the vital aspects of a smart proposal
- You will learn how to write a smart proposal
- You will get valuable information on proposal writing
- Presentation tips and tools you can use to execute your presentation
- Sample materials to learn from
At the end of this course, you will be able to:
- Articulates your thoughts better for your proposal
- Write a smart proposal
- Create slides for presentation
- Give a smart presentation as regards the proposal
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