During the week we asked for opinions from people on social media on their most preferred cinemas in Port Harcourt and we got lots of interesting responses.
While 65% preferred Filmhouse due to larger screens, good sound quality and other side attractions, 30% preferred the serene and clean environment that comes with seeing a movie at Genesis Deluxe Cinema and 5% chose Pepperoni over others only because of its proximity to their houses.
Although they do have their shortcomings, this Cinema brands after a few years of operation certainly look like they’ve come to stay.
Well, only hard work, consistency and exceptional customer service will tell!
Do you have your own thoughts about cinemas in Port Harcourt? Feel free to share your thoughts in the comments section.
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Life in the city of Port Harcourt could sometimes be monotonous and boring but there are some cool hangout spots to go chill and relax, at weekends, holidays or anytime you desire. In no particular order, they are:
1 Faarah’s Coffee Lounge
Faarah is known for its touch of class and the inspiration it gives visitors. As you step into the premise, the serenity offers you a warm embrace and whether you love outdoor, indoor or the lounge setting, you have it all there. There is the cozy lounge, a restaurant with chef on standby, private lounges, luxury accommodation, VIP lounge, poolside lounge and then an exotic conference room. We guess you are wondering how a coffee shop has all these in place. Well, as they say at Faarah – it is not about the coffee!
Faarah is located at 37A Aba Road by CFC Bus-Stop, right between Ogbunabali and Old GRA, the street with interlocking stones right beside the power sub-station. You can contact them via social media @Faarahcoffeelounge or www.faarahgroup.com
2 Pleasure Park
This is one of the most popular places in the city of Port Harcourt. It offers both individuals, families and groups a feel of what a park is like with activities ranging from just a walk to the tower climbing, children train rides, bouncing castles, pedal boats, cinema, paintballing and much more. If none of these activities ticks your fancy, then you just may love the nighttime when everywhere is calm and you interact directly with nature as calm music plays from the restaurant/bar.
Pleasure Park is located between Bori Camp and Airforce Junction, along Aba Road, Port Harcourt. You can reach the management via 09060022295, 0909911060 or firstname.lastname@example.org
3 Woodhouse Café
If you desire a setting that just is not the norm, particularly in terms of interior layout and furnishing, then you would love Wood House Café! The feeling of having breakfast, lunch or dinner at Woodhouse gives you a sense of being in some Western Cafe.
From a display of vintage art to board games, free Wifi, books, cocktails, special delicacies, milkshakes, and a rooftop bar, Woodhouse makes a soothing relaxation experience!
Woodhouse Café is located in same premises with Azny Place, 3 Louis Drive, Off Sabi Abacha Road, Port Harcourt or you can reach them via Social Media @woodhousecafe or Phone Call 08184479600.
4 Genesis Sky Bar
Situated at the top of the Genesis Centre building, Sky Bar gives you a pleasant view of Port Harcourt at night, which is when the bar is fully operationally. If you are football fan, lover of music, with a lot to eat and drink, then Sky Bar is a good relaxation spot!
Sky Bar is located at the 4th floor of the Genesis Centre at 53 Tombia Street, GRA, Port Harcourt and they can be reached on phone via 08052197655.
5 Kode 9
Kode 9 is an upbeat hangout spot with side attractions to their food and drinks. You can play games, just sit-out and enjoy the company of friends, listen to good music, have casual meetings or even a group party.
Kode 9 is located
at 21b Ezimgbu Link Road (Mummy B), off Stadium Road or GRA Junction, Port
Harcourt and can be reached via 09090191684 or social media @kode9portharcourt
6 Skyfall Mega Lounge
This lounge has its name inspired by the famous James Bond movie, Skyfall. It is a rooftop lounge and if you are looking for that rooftop experience, this is a place to enjoy good vibe and music blended with nature.
Skyfall is located at 5th and 6th floor, Mattano Complex, No1 Kaboo Close, New Airport Road, Eliozu and you can find them on social media @skyfallmegalounge.
7 Corner Store Café
Do you fancy the good life of sipping a variety of well-blended coffee, tea, milkshakes, cocktails, or maybe eating Gourmet burgers, salad, pancakes, bacon and lots more in soothing ambience? Corner Store lures you to the place where quality food meets ambience.
They are located at 14 Tombia Street GRA2, Port Harcourt and you can reach them on social media @cornerstoreph
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Think of a brand with the most soothing effect to its presentation– you know that brand whose slogan and appearance ignites hope and reassures you of a better future. It will be surprising if your mind does not get a light bulb with LG as the centre of attraction.
With its simple design and that timeless slogan, “Life’s Good” to complement its quality products and services, LG remains one of the most remarkable brands that has ever existed. It has effortlessly created a memorable icon and earned itself worldwide recognition. This has qualified it for our logo unravel this week.
What we know as LG started with the name Lak-Hui Chemical Industrial Corp in 1947. The company’s main focus then was plastic products. In 1958 the name was changed to Goldstar Electronics and later Lucky-Goldstar, which was a combination of two businesses. Though the company’s focus had shifted to electronics production, it continued to produce plastics and chemicals as well.
The brand which sprang from the shores of South Korea made history as the first company to produce the first radio in South Korea. Today it has become known for production and distribution of electronic products used in several parts of the world.
In 1995 the company created a new brand identity, LG, which set it on a whole new pedestal. It was at this time the logo and the company slogan was revamped. The company’s aim was to convey all of their brand attributes with one colour, two letters and the simple shape. The logo and slogan literally represents what the brand stands for.
The company’s identity revolves around two letters ‘L’ and ‘G’ that corresponds with its slogan, “Life’s Good”. The logo represent the pillars upon which the company was founded on “Global, Tomorrow (Future), Energy, Humanity and Technology”. The letters L and G fixed inside a red circle interprets the company’s main ideal, humanity.
The icon signifies the company’s resolve to create a lasting relationship with their customers, ensuring that they achieve the highest satisfaction. The logo is designed in such a way that the G looks like an on-button showing that the company is an electronic company. Also the combination of all the elements in the red circle has an effect of a smiling human face.
The logo was given a 3D transformation which was an intentional act by the company to give it a futuristic appeal. In their words,
“strengthen the visual impact of our symbol mark and help communicate our attributes.”
The LG logo colour consist of three elements in its colour scheme- the brightest colour is the dark shade of red that is referred to as “the unique LG Red colour”. This colour represents friendliness and the brand’s commitment to deliver the best.
A closer look inside the red circle, the company’s name is stylised in white. There is also a customised grey colour used for the characters next to the logo. The shade of grey used is usually darker but in recent times a lighter version is being used.
The original LG logo used the Helvetica Black font. The company gave its wordmark a facelift in 2015 that gave the letters in the red circle look larger but slimmer and more readable.
Written by Jennifer Chioma Amadi
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The city of Port Harcourt has many food vendors but few actually go the extra mile of “belly pleasing” you right on time. It is safe to say that this business model is one that gives the brands on our list the competitive advantage they enjoy.
Of course, most major players like Kilimanjaro, Jevinik, Dominos, and Genesis offer this service, but these big players aren’t our focus.
So! Whether you’re just too tired to leave the house or office or you don’t want the hassle of getting into your kitchen, you can call on any of these brands to deliver your meal just in time.
1. Fifi’s Food House
Known for their sumptuous African and continental dishes with an interesting culinary twist most of the time. They also cater for parties, small events and those with idle kitchens. In their words,
We love to feed you!
You can reach them via Whatsapp/Call: 08125905413 or Social Media: Fifi’s Food House
2. BigKitchen NG
Big Kitchen is famous for their mouth watery burgers, chips, chicken and sausages. They are the self-acclaimed Africa’s Number 1 Online Burger Shop.
You can reach them via their website or 08136114246.
3. Wenex Kitchen
Wenex Kitchen operates from GRA and has done a good job in popularizing their signature dish, Onunu (pounded yam and ripe plantain mixed with palm oil) and fresh fish pepper soup or stew. According to them,
It is not in our nature to keep people waiting.
You can reach them via call on 08034173694 or Social Media: Wenex Kitchen
4. Nostalgea Foods
If you love it classy but affordable, Nostalgea is your best bet for both Local and English delicacies, whether for breakfast, lunch or even dinner. In addition, they run their own bakery for home baked variety of bread options!
They are located at Peter Odili Road but you can reach them via 07038942882 or 08033517010
5. Collins Bukka
If you are big on African delicacies prepared and served in bukka style, then you may want to try Collins Bukka! Moreover, don’t get it twisted, Collins Bukka is being operated by top-notch caterers with a premium sense of hygiene.
They are located at Peter Odili Road and you can reach them via 07015864403 or on Social media @CollinsBukka
6. Spicy Pot NG
There is a reason why they are called Spicy. If you want to find out why, just order their Asun, Peppered Snail, or any other option and you will testify.
They are a dial away via 08066120639 and on social media as @Spicypot.ng
This isn’t a food vendor! However, they offer you the perfect blend of convenience since they are an online food order and delivery company. Through them you get access to about 50 restaurants and food vendors to buy your food and get it delivered to your doorstep for just a little token!
You can reach them via their website, 09087001555, or on social media as @CuisineNminutes
Compiled by Donald Alaye
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There are only a few logos in the world that have a futuristic feel to their design. These set of logos are not only remarkable but are timeless and ever refreshing to behold. They continue to effectively communicate the brand’s core values with ease. One of such exceptional logos is Airtel’s.
From a rather complicated identity, Airtel transformed to a more defined emblem referred to as the ‘Airtel Wave’. Through this logo, the brand has gained retention and recognition since the symbol is one that can hardly be forgotten. Stick around longer to find out the meaning behind the Airtel logo.
Founded by an Indian entrepreneur, Sunil Bharti Mittal, in 1984, as a small mobile network provider, Airtel has since then enlarged its territory to many countries. It is regarded as the fifth largest mobile network in the world with over 386 million subscribers.
At the beginning of its journey, Airtel used a plain logo that didn’t exactly communicate the brand easily to its customers. The logo was a blend of many colours and the word Airtel was divided into two sections, ‘Air’ and ‘Tel’. The former was written in black on a white background while the latter was written in white on a red background which was sometimes accompanied by the slogan, “Express Yourself”.
During a thorough rebranding of the company in 2010, Airtel introduced a new identity that showed the brand’s repositioning. To get a name for the new logo, the company initiated an online contest for customers to suggest the best name. Among all the name suggestions, ‘Wave’ stood out and was adopted as the logo’s name. The company interpreted ‘Wave’ as a switch to “Dil jo chahe paas laye” which meant the brand’s communication on air. It also indicated the company’s continuous effort towards innovation.
The current logo which resembles a curved ‘a’ which is highlighted to indicate dynamism, warmness and friendliness, was designed by London-based brand agency, Brand Union. According to the company, the emblem symbolises a force of energy that draws the management and customers closer. The modified Airtel logo represented a symbol for humility which customers could find relatable.
The stylishly curved “a” known as the Airtel Wave is the basic idea behind the brand’s identity. The “Wave” represents the swift changes that the brand regularly offers its customers and shows the futuristic side of the brand.
According to the company, “Our unique symbol is an interpretation of the ‘a’ in Airtel. The curved shape and the gentle highlights on the red colour make it warm and inviting, almost as if it were a living object. It represents a dynamic force of unparalleled energy that brings us and our customers closer. Our specially designed logo type is modern, vibrant and friendly. It signals our resolve to be accessible, while the use of all lowercase is our recognition for the need for humility.”
Red is one colour that the company has stuck with over the years despite the changes that may have occurred. To the company, red interprets passion, energy, and dynamism. Unlike the previous logo that had a mix of colours, the current Airtel icon is simple and easier to remember.
Here is the company’s opinion about the predominant colour;
“Red is part of our heritage. It is the colour of energy and passion that expresses the dynamism that has made Airtel the success it is today, in India, and now on the global stage.”
A unique typeface that has an appealing visual harmony with the wave element was used in designing the logo. The lines that formed the letters that spelt the word “Airtel” were carefully designed in order to give it the special effect.
Written by Jennifer Chioma Amadi
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Asides the regular banking activities many banks engage in, Guaranty Trust Bank (GTB) has raised the bar in the banking sector. It has become associated with creative and speedy customer service. Because of its outstanding financial performance, excellence, and innovations, GT Bank is rated one of Nigeria’s foremost Financial Institution. Find out how this brand has gained such reputation in less than two decades.
Guaranty Trust Bank was founded in 1990 as a limited liability company with the aim to provide banking services within Nigeria and began full operation in February 1991. The brand was built on a firm foundation of excellence and professionalism. From its commencement, it has faithfully delivered innovative solution to solve customers’ financial challenges and has such gained more traffic.
Over the years the bank established some principles coined from what the brand refers to as The Orange Rules which guides its operations; simplicity, Professionalism, Service, Friendliness, Excellence, Trustworthiness, Social Responsibility and Innovation. This has also informed the brand’s corporate colour.
The company has had several strings of achievements from its sixth year into the banking sector. It was rewarded the Nigerian Stock Exchange President’s Merit award in September 1996 and consecutively won the same award for seven years within 2000 to 2009 excluding 2002. Another significant accomplishment the bank got was in 2002 when the bank was granted a universal banking license by the Central Bank of Nigeria (CBN).
The bank experienced rapid development and expansion after its second share offering in 2004 that raised about N11billion. Through this proactive step, Guaranty Trust Bank qualified for the N25 billion minimum capital base for banks initiated by the Central Bank of Nigeria in 2005.
Different years have come with different milestones for the brand. It has remained focused on its goal to build a proudly African and truly international institution that functions as a platform for enriching lives by building strong, value-adding relationships with those they do business with.
GT Bank has spread its tent from Nigeria to other countries like Cote D’Ivoire, Gambia, Ghana, Liberia, Kenya, Rwanda, Uganda, Sierra Leone, Tanzania and the United Kingdom.
We are a team driven to deliver the utmost in customer service. We are synonymous with innovation, building excellence and superior financial performance and creating role models for society.
We are a high quality financial services provider with the urge to be the best at all times while adding value to all stakeholders.
Guaranty Trust Bank’s culture revolves around the eight Orange Rules. The orange colour that represents friendliness and youthfulness has in one way or another influenced the brand’s core values. Here are the principles the brand abides by;
- Social Responsibility
GT Bank ties its significance to social responsibilities. It is an integral part of the company’s business model. GT Bank dedicates a significant portion of its profit to high impact projects geared towards enhancing the community, education, and different forms of Art.
Written by Jennifer Chioma Amadi
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Hardly would you find an athlete who is not familiar with the swoosh symbol. The trademark is virtually on every sport attire you think of. Over the years, that simple but stylish Swoosh symbol has become Nike’s identity and has added to its fame.
Wondered how Nike, the American athletic brand, gained so much recognition and increased its worth? Let us do some unravelling.
Many would say that the creation of Nike in January 25 1964 by Bill Bowerman and Phil Knight, brought about a revolution in the sport industry. The company first ran with the name, Blue Ribbon Sports (BRS) until May 30, 1971 when it changed to Nike Inc. As part of their rebranding plans, the company began to make use of the Swoosh emblem.
The famous Swoosh logo was craftly designed by Carolyn Davidson in 1971. At the time, Davidson was a graphic design student at Portland State University. She had met Phil Knight who was teaching accounting at the same university. Knight wanted a stripe-like design that would not look like that of its competitors. Davidson designed several marks before the final mark, which symbolises motion.
Since its creation, the Swoosh has gone through only a few changes. The most popular version is the solo swoosh but most often, the emblem is used alongside the brand name, Nike. The logo is used mostly in red and white colour palette and more recently, black.
Since 1988, the Swoosh has been accompanied by the brand’s famous tagline, “Just Do It”. Both the Swoosh and the tagline together communicate the brand’s values and belief. As a major marketing strategy, the brand uses high profile athletes to advertise its products.
The common meaning of the Swoosh is that it communicates motion and speed. However, beneath the simple design lies a deeper meaning because it symbolises the wing of the known Greek goddess of victory, Nike.
Though the logo initially appeared in different colours in a means to be distinguished from other brands, subsequently some primary colours were chosen. The most popular colours used are red and white colour palette. While the red colour indicates passion, energy and joy, the white colour denotes nobility, charm and purity. In recent times, the black colour palette was introduced.
In 1994, the brand’s name NIKE was written in an all caps Futura Bold font along with the Swoosh symbol. In the preceding years, the brand utilised only the Swoosh emblem as its corporate identity.
Due to its simple design that is easily recognisable, Nike’s logo automatically stands out from the crowd. It is listed as one of the most successful and high quality brands in the world. During advertisement, the brand consistently shares its message through its logo. To gain more popularity and dominance, Nike uses the Swoosh logo in endorsing great athletes. So whenever one thinks of Nike, they think of victory.
DID YOU KNOW…
- Nike is the winged goddess of victory in Greek mythology, who sat at the side of Zeus in Olympus.
- The Nike logo cost a total of $35 to be designed by Carolyn Davidson in 1971
Written by Jennifer Chioma Amadi
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One characteristic of a good brand is identifying a need and proffering the best solution for it. Having identified people’s desire for a secured future, ARM Pension was established. With the slogan, “tomorrow is looking good,” the brand serves as a form of assurance to its clients.
In the intervening years, ARM Pension has become associated with financial security and has gained the trust of many customers. For retiring workers, the brand is viewed as a safety net to fall back on. Let’s find out how it has gained this trust overtime.
In December 2005, ARM Pension Managers Ltd was granted license, amongst seven other pioneering Pension Fund Administrators (PFA), by the National Pension Commission. ARM Pensions which is a subsidiary of Asset & Resource Management Company Ltd (ARM), has evolved to become a notable brand in Nigeria. The company has gone ahead to earn the reputation of a leading, reputable investment management firm with a very successful track record of protecting and growing investments for private investors and institutions for many years.
Asset & Resource Management (ARM) Group, at the initial stage, began with the vision to be the fastest growing, most efficient and customer-friendly PFA in the country with an aim to constantly deliver value to clients. Over time, ARM Pension has stayed true to this vision, and continues to make effort towards delivering excellent customer service. The brand uses customer feedback collected from different channels to improve its services.
Over the years, the company thrived by fulfilling the dreams of many workers who aspire to maintain a sufficient and stable financial lifestyle even after retirement. The brand operates with principles that tend to preserve pension assets and investments and yield returns through an excellent administration. ARM Pension works with a philosophy to deliver long-term value added growth and manages risk.
Knowing the value customers add to the company, during its tenth anniversary in 2015, the brand launched a remarkable campaign tagged #Iam10 with the target to appreciate customers for their patronage. This creative approach provided a platform for users to create ambitions in pictorial formats and this was in line with ARM Group mantra “Realising Ambitions”.
As time unfolds, the ARM Pension continues to live up to its achievement as Nigeria’s most prominent and respected financial service brands. It strives to retain its reputation in Investment Management, Research and Pension Fund Management.
With a firm vision, it runs; “To be the fastest growing, most efficient and customer-friendly PFA in Nigeria, consistently delivering value to our customers”
The brand is on a clear mission; “To provide a better future for our customers by offering superior service and value, and upholding high standards of professionalism”
A solid brand is never complete without concrete values. ARM Pensions is founded on the following values;
Building trust is an unbeatable market strategy ARM Pensions has dedicated its time and effort to. Once there is trust, customers will always flood in. This brings us to the questions; how have you been able to build trust for your brand?
Written by Jennifer Chioma Amadi
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One industry in Nigeria that recognises the importance of logos is the banking industry. Almost every bank leverages a striking emblem that has the ability to draw the attention of potential customers and create a lasting impression in their minds. One of the key bank brands leading the way is Zenith bank.
With just a simple letter Z as its identity, Zenith bank has distinguished its brand from the crowd. The logo is characterised by many things but its leadership status is one feature that it is now known for widely.
The brand, Zenith, which was founded in May 1990, was not set up in a haste. The founder, Jim Ovia, thought through every single detail including the name of bank and its logo. With a clear vision to build a world standard brand that would compete in the international market, Jim could not afford to settle for any common name.
“I started researching with those qualifications in mind to find a name that was unique, one that would be memorable to Nigerians, Africans and to the international markets,” Jim said.
Desiring to break out from the norm, Jim embarked on a research, listing out all the names of existing banks in Nigeria and slipping the pages of dictionaries and thesauruses. His quest was to find a name that would communicate the values of the brand to people from different cultures without any language barrier. Finally, he came across the name Zenith which means top, peak or pinnacle.
Moving on to the logo, Jim began another research on remarkable logos owned by well-known multinational brands. One common feature they shared was simplicity. From this point, he focused his brainstorming for a simple but outstanding logo. In the middle of this, the iconic bisected letter Z was birthed. The design was such that it looked like it was sliced into two, one half coloured dark grey and the other half coloured red, both demarcated by a white space.
In no time, with several branches springing up in several cities in the country, the logo became one of the most recognised and has influenced other brands in its industry.
Zenith bank’s logo is a symbol of top-notch quality. The logo is a representation of what the brand stands for, that is the brand message – a top bank. It was created in a simple form to make it easy to read and comprehend. The colours, especially red, were specifically pick to attract people’s pictures.
The logo utilizes three striking colours, grey, white and red. The colours stand for the company’s corporate values, which are innovation, superior customer service and performance.
Reacting to the selected colours, a couple of persons who were close to the founder had tried to discourage him from using them indicating that red was too strong and would leave a wrong impression on prospects. Despite the discouragements, Jim chose to dwell on the positive side. He believed people would love the logo since red also symbolised love. He pointed out that most powerful nations had a touch of red in their flags.
In his words, “look at flags of some of the most powerful and prosperous nations in the world, they all have the colour red in their flags besides, red is the colour of love and I believe people will fall in love with our logo”.
Eventually, instead of scaring people away, the colours attracted them to the brand.
The logo has made the brand more popular and has influenced many people’s decision in the choice of a bank. The logo has become associated with innovation, concrete financial performance, leadership etc. Whenever Zenith’s logo is seen, excellence is seen.
Did you know…
In search for a universal name, the founder of the bank found Zenith which has a common meaning in different languages, French, Latin, and Spanish.
Written by Jennifer Chioma Amadi
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