CLIENT
- Hotel Presidential
PROJECT TITLE
- Marketing and Branding
SERVICES RENDERED
Brand and marketing communications
Visual designs
Copywriting
Theme song creation and production
Print production
REMARKS
- The project involved comprehensive branding and marketing efforts to enhance the hotel's image, from visual design to audio branding.
BACKGROUND
- Hotel Presidential required a cohesive and compelling set of marketing materials to elevate their brand and engage with their customers more effectively. The project included both visual and auditory elements to create a consistent and high-end brand experience.
NEED STATEMENT
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Hotel Presidential needed to enhance its brand visibility and create a strong, memorable brand presence through high-quality marketing materials and a signature theme song that aligned with their brand identity.
SOLUTION PROFFERED
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- Created and developed all marketing communication materials, including brand message and content creation.
- Handled the copywriting for various materials.
- Designed and produced corporate branding materials such as roller banners, room service menu booklets, bush bar menus, restaurant menus, and lounge menus.
- Wrote, recorded, and produced a theme song titled "Truly Presidential" to serve as the hotel's jingle.
PROJECT OUTCOME
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The project resulted in a polished set of marketing materials that strengthened Hotel Presidential’s brand identity. The visual designs and the theme song contributed to a more engaging and memorable customer experience.
