BUSINESS INSIGHT: SETTING YOUR REVENUE TARGETS FOR 2021
It’s a new year and everyone is optimistic about achieving great results. One major goal that business owners want to achieve is to make more
INSIGHTS
THE RIGHT INSIGHT TAKESÂ YOUÂ
AHEAD
DO YOU KNOW THE BUSINESS SIDE OF YOUR SKILL?
Many persons are skilled but only a few seem to understand the business of their skill. One major element in making your skill or talent
DON’T BE QUICK TO BACK DOWN AS A SALESPERSON.
Being a salesperson is not merely about explaining the service or product. You must know the product very well and be able to explain it
KNOW THE NUMBERS IN YOUR BUSINESS
Justina sells fried yam, potatoes, plantain, and fish in her neighbourhood in the city of Port Harcourt. She makes average revenue of NGN38, 000 daily,
11 WAYS CUSTOMERS RELATE WITH YOUR BRAND
In branding, there is something called relationship typology forms. It simply means the kind of relationship people have with their chosen brands. Every customer has
BUILDING SUSTAINABLE BRANDS: Where it all begins (PDF)
We have held two editions of our virtual hangout on branding, and both have been fantastic. The first session was to be summarized into a
