Duration: 28mins 42secs

This course will help you understand the concept of branding and how it can be beneficial to your business.

 Course Outline:

  • A historical perspective on branding
  • What is branding?
  • The Japanese phenomenon
  • Why branding?
  • Selling with stories
  • Building a reputable brand

What you will benefit from this course:

  • You will grasp the history of branding
  • You will learn what branding means
  • You will learn what makes a brand
  • You will get valuable lessons from “The Japanese Phenomenon”
  • You will discover the importance of branding
  • You will learn how to sell your brand
  • You will get valuable guide on how to build a reputable brand

At the end of this course, you will be able to:

  • Articulate your brand better
  • Sell your brand more effectively
  • Start building your business into a reputable brand
  • Attract and retain the right customers


This course gives a concise explanation on the concept of branding for business growth.


  • Undivided attention
  • Willingness and readiness to learn, un-learn and re-learn.
  • A gadget – mobile phone, laptop or tablet, etc.

Who should take this course:

  • Entrepreneurs
  • Business owners
  • Business Managers
  • Aspiring business owners
  • Freelancers
  • Management students

Enrol if:

  • You want to learn how to build a reputable brand.
  • You want to have a profitable brand
  • You want to learn how to sell your brand effectively
  • You want to fulfil your financial goals
  • You want to learn how to keep generating revenue even while sleeping
  • You want to start a business
  • You want to revive and reorganize your business
  • You want your business to grow beyond you
  • You want your brand to last long





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