5 Digital Marketing Strategy Pitfalls to Avoid
Written by Veronica Johnson Digital marketing is a tricky business. It includes strategies like SEO, content marketing, and paid advertising. This is an easy
INSIGHTS
THE RIGHT INSIGHT TAKESÂ YOUÂ
AHEAD
Our Captain at APCON!
FROM CAPTAIN’S DESK On Wednesday I taught strategic marketing management to over 35 participants at the Port Harcourt edition of the Advanced Marketing Communications certification
COURSE: GET YOUR MARKETING & SALES RIGHT
All your efforts in business amount to nothing if you are unable to set up a proper marketing and sales system that ensures a continuous
SHOULD YOU WRITE BUSINESS PROPOSALS?
By Maple Dappa. The question of whether you should write a business proposal or not is one that only you can ultimately answer, but I
WE PRESENT MAPEMOND BUSINESS ACADEMY!
We realized that while sharing random business posts on social media was good for building the business acumen of Nigerian entrepreneurs, there was still a
TOP 100 BRANDS IN AFRICA 2022
In 2020, when we came across the report by Brand Africa on the Top 100 Most Admired Brands in Africa, we published an article stating
